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As a budding graphic designer, should I stick to one style or have a variety? |
I graduated with a degree in graphic design about a year ago and since then have been doing logos and websites off and on. Throughout college, I tried not to pigeonhole myself into a certain style, but wanted to explore other methods and approaches, just for an experience standpoint. But lately, I've seen a lot of well-respected designers' websites and the "it" people today and notice that they all seem to have just one style of drawing or color or whatever it may be, but their galleries do not vary except for what is illustrated. I want to continue to do websites and logos, but pride myself on forming the product to the customer, so obviously not everything will have the same look. But if I took all my digital art and put it on a table, no one could really assume it was from the same person. So....is this a good or bad thing? Anyone with experience can help greatly. I wouldn't mind declaring a certain look to myself (a branding of sorts), but does variety help or hurt? Variety Helps! It would be very refreshing for graphic design employers to have someone come out of college with work that doesn't appear linked stylistically - that is very good. The one sentence graphic design firms want to be able to label their creative talent with is "They can follow and deliver on a brief" - anyone moving from college to employment (any decent employment) needs to display the ability to follow a brief. You were absolutely right not to pigeonhole yourself like many students do. If the only style you can 'replicate' is grunge then when an solicitors firm or bank wants a refined and respectable corporate identity you are in trouble... You could be picking up the 'it' designers styles incorrectly, is it their own personal work that follows a certain style or their work for clients? There is a major difference - your own personal taste and style is nothing to shy away from or neglect - you should have your own personal taste and style - but do not let your own style creep into clients work if it is not relevant. Could you throw out a couple of links to these designers - I would really like to take a look at some. Source(s): Friends in high places within graphic design field. ive been working in graphic design for a few months now and let me tell you... its not about what your style is. its what they want. i think its best to have a variety of styles to give your client something to pick from. for example i can draw like the most detailed of portraits and monsters and beings from the deepest part of my imagination... and my client wanted stick people. You have to develop in all different aspects of art - don't limit yourself to "one style" - now that would be silly. Your portfolio should include work you love to do and are very good at, as well as work you may not have mastered yet - but it shows a potential client variety and options. Branding comes from your PR - your logo, your PR kit, recognition of your business, not necessarily your work. designer/business owner every artist wants that, to be known for their own style.. maybe you haven't found your own style yet or you didn't noticed it at all. usually other people tells you your own style. well, i'm a graphic designer too. although i love exploring techniques and be influenced by other artists, my colleagues told me that i have this certain style. i didn't know about that until they told me. and for a designer, losing passion is the only thing that could hurt you. |
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